Description

ProtopVA Community is excited to present this new job opportunity for a Part-Time Social Media And Lead Generation For A Solar Business

**Bilingual job position - Fluent English and Fluent Spanish required**

COMPANY INFORMATION

A company that specializes in providing a comprehensive range of services for solar energy systems. They prioritize a strong foundation by offering top-quality roofing services, ensuring durability and efficiency for homes. Their skilled professionals assess and install/repair roofs to create a solid base for solar panels. Additionally, the company offers complete residential construction services, seamlessly integrating solar technology into homes while focusing on aesthetics and quality craftsmanship. From design to implementation, providing exceptional results that align with customers'' visions.

OPPORTUNITIES OFFERED WITH THIS JOB

•      Opportunity to work alongside a detail-oriented team.

•      Opportunity to be part of a US company

•      Opportunity to work with a great team.

Deadline to apply:  You have only 7 days to apply. Please refer to the days left on the right column to submit your proposal before its expiration. Interviews will take place on days 6 to 10 after posting the position.

JOB DESCRIPTION

1. Graphic Design (Expert Level)

• Create graphics in Canva.com and Adobe Photoshop to post them on social media accounts
• Create brochures and flyers with graphics to use for social media posts
• Create PowerPoint presentations 
• Proficiency in using Adobe Photoshop

2. Social Media Management (Mid Level)

• Create a social media calendar to post X times a week
• Help with managing Fb, Instagram, Twitter, Tik Tok, Youtube (Linkedin)
• Create monthly reports for social media activity and engagement, and provide insights and recommendations on how to improve
• Help with social media content organization, scheduling & management
• Manage Facebook, Instagram, Google MyBusiness, and Craigslist client accounts
• Monitor organic posting and curating other’s content
• Monitor & respond to messages/inbox on any social media channel
• Perform social media outreach to get leads. Use Facebook, LinkedIn, Twitter, Instagram, YouTube, etc.
• Publish posts on different social media channels (Facebook, Instagram, Twitter, Tik Tok, YouTube, Linkedin, etc)
• Review social media metrics like Facebook Insights
• Use Hootsuite, Buffer, Facebook, or similar to schedule social media posts
• Use YouTube to upload videos, write titles, and descriptions
• Video optimization for social media, adding SEO data for YouTube
• Monitor competitors to find inspiration, identify opportunities and stay informed on Social Media’s latest trends
• Reach out to influencers on social media, build a database of influencers and send emails
• Creating basic graphic designs on Canva

3. Book Appointments on Social Media

• Send DMs to get the potential client (the lead), to book a call with the client’s company to learn more about their services
• Continue the DM conversations, with the goal of getting the lead interested in learning more
• Send more information on how to schedule and book a call/appointment with the company’s owner or representatives
• Use Calendly or similar call booking software to handle sales calls

4. Lead Generation & List Building

• Look for new prospects/leads, they already have many prospects on a list however the VAs will search as well for potential prospects.
• Find new leads by using social media by following hashtags, and “check-ins” on Facebook, Tik Tok, Instagram etc.
• Keep track of how many people have been reached out, sent messages, etc.
• Create a Google Sheets doc to keep track of everything including Social media/ URL/username, date when they connected, date of when the message with the booking link was sent, etc.
• Keep track of analytics and dates to understand conversion metrics
• Find people within the target of the client, the client should share who the ideal customer is and the type of lead the VA should be looking for.
• Look for high-level people, usually the VP of Sales, VP of Marketing, Executive Vice President (EVP), Director of Sales, Entrepreneur, Consultant, and Directors, to join specialty networking or industry-specific groups.

5. Social Media Outreach

• Find ideal contacts/leads/clients and reach out to them via DM (Direct Message)
• Follow the scripts provided but must also take the initiative to know how to answer
• Have written conversations as naturally as possible, and focus on trying to help keep track of who they’re in touch with and qualify leads into the client’s CRM system
• Research focused on the client’s buyer persona (ideal client for the company) through hashtags or other accounts
• Send and receive DM messages from/to leads through the client’s social media accounts (TikTok, Instagram, etc.)
• Reach out privately pretending to be the client, and then connect with them, and find out if they need help with anything.
• Open up the conversation in a cool, low-key way (not hard sales at all)
• Pre-qualify the person to see if they’re a good fit to work with the client

6. Content marketing

• Creating offsite content that links back to your website and blog
• Interviewing sources
• Finding statistics to add
• Repurposing content, using a variety of mediums such as infographics, videos, slideshows, and webinars
• Creating and managing your editorial calendar
• Establishing deadlines for content
• Building spreadsheets for your editorial calendar
• Backing up content in the Cloud
• Finding and editing photos
• Converting files
• Working on increasing post engagement
• Keeping track of your content marketing budget
• Ensuring all content is mobile-friendly

*Please provide a list of software programs you are skilled in and that will be beneficial for this job position in your proposal's conclusion.

QUALIFICATIONS
- Knowledge of Digital Designing Technology that allows for easier and quicker publication of media and docs is required.
- 2 years of experience working in similar roles. 

SUCCESS PROFILE FOR THIS ROLE

• Innovative and proactive: People who can think for themselves and are able to be proactive/ People who work independently, are resourceful, and are able to think up solutions to problems independently/ People who are able to think creatively to solve problems.

• People & Relationships: Easy to speak with and a good listener/ Someone that is open to feedback without being offended, willing to make mistakes, and be ok when the company tells them how to improve/ Supportive, and always willing to help.

• Work Load & Stress Management: Able to manage stressful situations without affecting them on a personal level/ Must be extremely organized and detail-oriented/ Ability to work under pressure.

• Technology & Software: Computer savvy, able to teach systems and software to others/ Knowledge or willing to invest time in training themselves on the different platforms of the business.

• Communication & Language: Always available to respond quickly when contacted via phone, text, chat, email, etc./ Comfortable making calls and know how to properly communicate with contractors and clients.

SCHEDULE AND PAY RATE 

•      Schedule: Monday – Friday between 8 am - 5 pm MST

•      Time Zone: Mountain Standard Time

•      Hours: 30 hours/week

•      Open to Latin America 

•      Languages Required: English and Spanish

•      Pay Rate: $6 - 8/hour

*Rates are dependent on your experience, determined by ProtopVA.

To have your proposal considered, please Read CAREFULLY the following guidelines to apply for this job:

NOTE: (IF YOUR APPLICATION IS IGNORED OR REJECTED, THE REASON MAY BE LISTED BELOW)

a) For your application to be considered, it must be sent through this platform, and you need to have a completed profile and follow the structure in the proposal guidelines. Click this LINK for instructions. (Proposals in the wrong format will be IGNORED OR REJECTED)

b) Be honest and list as many tasks and subtasks as your knowledge, background, and experience allow in your proposal. If you don't have direct experience in something, you can add any related or similar experience and your willingness to learn new things to fully develop the skills required to execute.

c) The information in your proposal should be tailored to your prior experience and skills in the tasks and subtasks listed below. The more specific you are in your proposal, the higher your chances will be of being hired.

d) Share a link with a voice recording to explain why you are the perfect fit for the role. Speak clearly: avoid whispering, yelling, or using many filler words like "mm," "eeh," or others. Do not record the audio while walking or running; you should not sound agitated. Make sure that there is no background noise. The recording should not exceed 3 minutes in duration Pay attention to your pronunciation: Remember that this is for a position where you will be speaking with people on the phone regularly. For example, pronouncing your "R"s too strongly may sound unnatural; likewise, mispronouncing simple words such as "since," "acquisition," "settle," and others may not leave the best impression. Lastly, double-check the audio to make sure it is clear, and there are no mistakes in pronunciation. Keep in mind that these will be the client's first impressions of you. We appreciate your prompt submission and eagerly await your recording and proposal.

e) Hiring is contingent on your continued participation in our exclusive communication channel via Telegram under your real name. Your application will be ignored or rejected if you are not active.

*To join our telegram group and know more about our open positions, click on this link: https://t.me/+tbf4aHZDW1ZiMzIx

PROPOSAL GUIDELINES TO APPLY FOR THIS JOB.

• Start your Proposal with your Intro: First provide a brief intro of one to two paragraphs introducing yourself, where you’re from, your previous background and work experience, what you studied, and why you should be considered as a candidate that meets the requirements of attitude and skills.

(Always mention the main task in the first line AND each Subtask Experience below)

1. Copy and paste here the first main line task name.

• Mention your experience and specific examples related to each subtask. (Example) I have worked for X months or years doing X for X company, and as part of my daily activities, I executed the following activities: Y and Z, and my results were W.

• (Example for another subtask) While working for X I had the chance to do Y, and Z, and among the things I did on a daily basis were: Examples and results.

• (Example for additional subtask) Despite not having experience doing X, I executed similar activities like Y and Z and feel I can easily learn and perform based on expectations.

• More experience examples.

• And so on for each subtask.

(IMPORTANT: ADD A BLANK SPACE IN BETWEEN EACH MAIN TASK AND SUBTASKS BLOCK)

2. Copy and paste here the second main line task name.

• Mention each subtask experience and specific examples that make reference to the subtask in your past positions. (Example) I have worked for X months or years doing X for X company, and as part of my daily activities, I executed the following activities: Y and Z and my results were W.

• (Example for another subtask) While working for X I had the chance to do Y, and Z, and among the things I did on a daily basis were: Examples and results.

(LEAVE A BLANK SPACE IN BETWEEN THE MAIN TASKS AND SUBTASKS BLOCK)

3. Copy and paste here the third main line task name.

• Mention each subtask experience and specific examples that make reference to the subtask in your past positions…

• And so on…

• And so forth…

PROTOPVA REQUIRED VALUE STANDARDS FOR ALL POSITIONS

1.     Honesty & integrity at all times

2.     Quick to respond and communicate

3.     Proactive, go-getter, figuring things out on his own (make Google your best friend)

4.     Humble, responsible, and accountable

5.     Professional and focused

6.     Looking for long-term work relationship 1-3+ years

7.     Team oriented

8.     Always willing to learn new things and develop new skills

9.     Efficient and committed to delivering on expectations, and deadlines

10.     Able to write and speak in English and Spanish