Description

ProtopVA Community is excited to present this new job opportunity for a  Full-time Marketing Manager (LATAM)

OPPORTUNITIES OFFERED WITH THIS JOB:

• Opportunity to work alongside a detail-oriented team.

• Opportunity to be part of a US company

• Opportunity to work with a great team.

SCHEDULE AND PAY RATE

• Schedule: Monday to Friday from 8:00 am to 5:00 pm 

• Time Zone: Central Standard Time

• Hours: 40 hours

• Languages Required: English/ Spanish

•Open to: Latam

• Pay Rate: $7-8/hr

*Rates are dependent on your experience and skills, determined by ProtopVA.*

ACCOUNTABILITIES

• Brand Strategy: Develop and implement a cohesive branding strategy to ensure consistent messaging across all platforms.

• Campaign Oversight: Plan and manage marketing campaigns across digital channels to drive engagement, lead generation, and return on investment.

• Content Collaboration: Work closely with the social media and content creation teams to align marketing materials with overall strategies.

• Performance Analysis: Monitor key marketing metrics, including website traffic, social media engagement, and lead conversion rates, making data-driven adjustments as needed.

• Department Coordination: Oversee marketing team operations, ensuring efficient resource allocation, adherence to timelines, and alignment with company goals.

• Innovation and Trends: Research and propose new marketing strategies, tools, and techniques to maintain a competitive edge.

DELIVERABLES

1. Marketing Channel Management & Optimization

• Oversee and refine all paid and organic marketing efforts across social media, SEO, email, and physical marketing.

• Identify high-impact growth strategies to increase brand visibility and generate leads.

• Collaborate with the sales and design teams to align marketing efforts with business objectives.

2. Budget & Financial Oversight

• Manage and optimize the marketing budget, ensuring cost-effective execution of campaigns.

• Monitor expenditures and maximize ROI for all marketing initiatives.

3. Performance Monitoring & Reporting

• Provide weekly and monthly reports outlining:

- Lead generation performance

- Campaign effectiveness

- Budget utilization and necessary adjustments

- Actionable insights for continuous improvement

4. Marketing Campaign Execution

• Plan and launch at least two major marketing campaigns per month across digital, email, events, and social media platforms.

5. Team Alignment & Productivity

• Ensure the marketing team meets objectives and delivers high-quality content and campaigns on time.

6. Customer Engagement & Loyalty Initiatives

• Implement strategies to collect at least 15 client reviews per month in collaboration with the Customer Service Rep.

• Strengthen client retention through targeted loyalty programs.

7. SEO & Website Performance

• Drive SEO improvements and oversee monthly website updates to enhance traffic and search rankings.

8. KPI Tracking & Compliance

• Maintain adherence to key performance indicators (KPIs) outlined in the internal reporting system for continuous evaluation and optimization.

Apply for this Job by submitting your proposal! To have your proposal considered, please CAREFULLY READ the following guidelines IN THIS LINK

 PROPOSALS WITH INCORRECT STRUCTURE WILL BE DISREGARDED.

IMPORTANT: To join our telegram group and learn more about our open positions, click on the corresponding link: 

(Latin America ): https://t.me/+QfiDlxFlLXAwNDAx 

PROTOPVA REQUIRED VALUE STANDARDS FOR ALL POSITIONS

1.     Honesty & integrity at all times

2.     Quick to respond and communicate

3.     Proactive, go-getter, figuring things out on his own (make Google your best friend)

4.     Humble, responsible, and accountable

5.     Professional and focused

6.     Looking for long-term work relationship 1-3+ years

7.     Team oriented

8.     Always willing to learn new things and develop new skills

9.     Efficient and committed to delivering on expectations, and deadlines